Sales

Where do we start outsourcing? Probably the best place is to tell you a story about someone who has done it successfully in real estate. So successfully in fact, that Stephen Atcheler now has his own outsourcing company based in the Philippines. Hear his story this week.

As agents we sometimes underestimate the true value of what we offer but in having said that we’ve also made a rod for our own back by not responding adequately to basic customer desire. That is the reason we’ve seen the growth in online lead generation companies. Now we have to pay them for what should be coming to us automatically.

Have you ever taken the time to study the impact on your income if you were to improve just two key areas of your business? Measure how long it takes to sell property and how successful you are at doing that and you will be surprised at the impact on your bottom line even a small improvement will make.

How consumers shop nowadays has changed totally. That includes how they find and buy property. The leads coming into a business from the digital world need to be well-managed and monitored.

Every business will say it has the database but what makes a good database and one that is worth real money? Not building and maintaining a good database is one of the leakage areas Jess Densley has identified. We discuss that this morning.

Today’s consumer wants speed. That is how you’ll be measured as an agent. Jess Densley has studied top agencies and has seen some consistencies in the activities they carry out to perform at a consistent high-level. He helps plug the seven profit leakage areas in most businesses.

Today we take a look back over the week and the various stages that make up the lifecycle of a business. Jacob will give us an overview of the key messages in each stage, what the priorities should be and the risk factors in each part of the cycle. This is a time for reflection and also a time for you to plot where you are right now.

We continue our journey of developing the various stages of the lifecycle of a business as we look at the final stage. Here you can take pride for a job well done or you may have desire for something more. If you are thinking of an exit strategy, what would you need to depart? There are lots of questions at this stage all of which we discuss today with Jacob.

Today Jacob Aldridge takes us into the third phase of the lifecycle of a business and that is ”Step Up”.  At this point you might be experiencing overwhelm in addition to disillusionment and you even may want to give up. You will need to have the courage to change what worked in the past to face the future. No one said this would be easy.

As we continue our journey with Jacob Aldridge and look at the life cycle of the business, stage two deals with the euphoria as you achieve your goals. You will experience confidence and then relaxed growth but a great deal of frustration. Jacob today will talk about how forward planning can help you avoid some of the bottlenecks.