Real Estate marketing

15 Jul ‘Big Data’ is yesterday + Be firm but friendly

Posted at 01:00h in Getting more listings, Negotiation skills, One on ones and KPI's, Personal and business development, Real Estate marketing, Staff development and recruiting, Staff recruiting, Staff training and motivation, Time Management, Working with buyers by rolanrush 0 Comments

Today we get some negotiation tips from a master negotiator and Mark Dwyer addresses some self-limiting beliefs. If you’re only just starting to embrace the idea of big data, hold five. The third wave is Fast Data. Fast Data is more about insights and tools...

14 Jul The new universal rule of communication + It is not ‘them and us’

While Gen X love text over speaking to anyone, younger generations don’t just believe a picture tells 1000 words, they regularly live it. Both generations prefer pictures to text or speech, and are therefore favouring the more visual social media, or visual elements of social...

13 Jul Expand the way you communicate + Seek to understand

Phoning is so old school. If you intend encouraging Millenials to buy or sell property, you need to master social and internet and messaging now. The research shows that the younger the buyer or seller, the less they prefer telephone. Even Gen Xs only just...

12 Jul Know how your market absorbs information + Respond quickly

Posted at 01:00h in Getting more listings, Negotiation skills, Productivity, Real Estate marketing, Staff development and recruiting, Systems and Procedures, Working with buyers by rolanrush 0 Comments

Anyone with teenagers knows that the generations think differently, but they also absorb information differently. Gen X behaves differently to Baby Boomers and they are both deeply different to Millenials. For real estate agents, this can be of real importance. One piece of technology you would not be...

11 Jul Growth in mobile slows + Change is a constant

While mobile phone sales are continuing to grow, the rate of that growth is slowing – mainly because just about everyone who needs a smartphone now has one. The take out from real estate agents is that mobile is now completely mainstream so there’s no...

08 Jul What is the most common objection to auction? + Blue Ocean strategy

Hear some great examples of how to be doing something different from the other agents in your area. In other words ‘zig’ when they ‘zag’. Kevin asks Tim Eaton about ‘blue ocean strategy’. Hear how you can adapt that principle. Learn how to overcome one...

07 Jul Set to sell + Time management tip that makes money

It is so easy to waste time in real estate and get to end of the day and find you have not archived enough from the day but in Kevin’s conversation today with Tim Eaton you will get a very simple time management tip that...

06 Jul The competition part of the process + Build contacts to build relationships

It takes longer than you might think to build a relationship with a stranger but it is the future and the way to build a great business. Kevin’s question today for Auctioneer of the Year – Kate Lumby – is what is it that successful...

05 Jul Get devoted to building relationships + Look for like-minded people

Posted at 01:00h in Getting more listings, Growing a rent roll, Negotiation skills, Productivity, Real Estate marketing, Staff development and recruiting, Systems and Procedures, Working with buyers by rolanrush 0 Comments

One of the hallmarks of successful people is that they look long term and don’t focus on the quick fix. Do you nurture relationships? Hear Kevin talk to Tim Eaton about building businesses and to Kate Lumby about why more agents don’t do auctions. Move from...

04 Jul The signals we give out + Lower your days on market

Posted at 01:00h in Getting more listings, Negotiation skills, One on ones and KPI's, Personal and business development, Real Estate marketing, Staff development and recruiting, Staff training and motivation, Time Management, Working with buyers by rolanrush 0 Comments

Cutting through the sales messages is difficult and how you cut through is a challenge. Hear Kevin discuss this with Tim Eaton and he also asks the question about why auctions work better in some areas than others. Move from a transaction mindset Tim Eaton Death of...