Real Estate marketing

Don’t calculate the cost of doing it - that is an investment.  Be more concerned about the cost of NOT doing it. Topic – Real Estate is NOT about property Mentor – Glen Coutinho...

Do you fear the phone? If you do, then you’re not alone. Many agents will send an email or a text before picking up the phone and calling their client. But is that costing you time (and money)? In this episode of Rockend Rockstars, Rosa Zoccali shares...

There are two ways to negotiate.  Collaborative and Competitive.   Which one wins out in the end.  We also discuss creating urgency with the buyer and how to deal with a low offer. Topic – The LUXE market insider Mentor – Michael LaFido...

Has the dependence on technology taken away some of the skill property managers need for face-to-face interaction? Tech makes our lives easier in many ways, but it can also foster overdependence to the point that communication doesn’t feel natural anymore. Kylie Walsh joins us in this...

The USA market is different from other markets in terms of who pays for marketing.  That can cause a big problem but how Michael approaches that is unique. Topic – The LUXE market insider Mentor – Michael LaFido...