Position yourself as the better alternative + Be difficult to imitate
Property sellers struggle to see any difference between real estate agents since most present a similar product with no clear value proposition. This often leaves the seller with little choice other than to select the agent that quotes the most optimistic sale price at a discounted fee percentage. Coach – Mark Dwyer – Achieving peak performance Product Real Estate. Beyond Compare The sales based … Continue reading Position yourself as the better alternative + Be difficult to imitate