Position yourself as the better alternative + Be difficult to imitate


Property sellers struggle to see any difference between real estate agents since most present a similar product with no clear value proposition. This often leaves the seller with little choice other than to select the agent that quotes the most optimistic sale price at a discounted fee percentage.

Coach – Mark Dwyer – Achieving peak performance

  • Product
  • Real Estate. Beyond Compare
  • The sales based proposal

Working Smarter – John Knight – Are you ‘growth ready’?

  • You have to do something different
  • What is holding you back?
  • What makes you different?

Property Management – This week we are talking about growth with John Knight and Amy Sanderson says we overlook some of the most obvious growth areas in a rent roll.

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