An important part of getting someone to see your side is firstly making sure they are buying what you’re saying. More on this today from Mark Frater as he continues to talk about the picture process. Peter Hutton looks at the kind of marketing you need to secure the love price and Chris Hanley has more on negotiation tips. Coach – Chris Hanley – … Continue reading Deals still fall apart | The marketing needed to get the love price | Are they buying what you are saying?

  You will hear one of the reasons many negotiations fail today from Chris Hanley, Peter Hutton has more on getting the love price and today talks about the WOW factor. Coach – Chris Hanley – Negotiation tips Time is money – money is time Chip through the front door From no deal to done deal Working Smarter – Peter Hutton – Nailing the LOVE … Continue reading Getting the WOW factor | No deal to done deal | Offer the solution

  You will have heard about the premium price an agent can get for a property but what about the love price? That’s what we explore this week with Peter Hutton. Also this week Chris Hanley gives us his top negotiation tips. Coach – Chris Hanley – Negotiation tips Friction control Lower the friction Don’t take it personally Working Smarter – Peter Hutton – Nailing … Continue reading No 1 question people ask Tom Panos | Control friction | What is the love price?

  Today we play the final episodes from Caroline Bolderston about working farm areas and Ian Grace’s tips on writing powerful advertising. Coach – Caroline Bolderston – Working a farm area 3 key elements to effectively working a farm area How to measure it What should be your benchmarks? Working Smarter – Ian Grace – Powerful advertising tips A photo signboard on EVERY listing The … Continue reading Don’t just blunder in | 3 keys areas of farming | The secondary shot

  We get more on the picture process today from Mark Frater and Caroline Bolderston talks more about working a farm area. Hear what Ian Grace has to say about photos in advertising. Coach – Caroline Bolderston – Working a farm area How to schedule your activity Develop a plan What to send and when to send it Working Smarter – Ian Grace – Powerful … Continue reading What to send | Ask questions to understand the picture | How many photos to use

  Ian Grace says that we attack the process of photographing a property and writing the copy for the ad the wrong way round. He explains today. Mark Frater explains an interesting process of getting people to see a situation from your perspective. We hear more from Caroline Bolderston today about farming areas. Coach – Caroline Bolderston – Working a farm area The systems are … Continue reading Get them to see it your way | Systems | We do advertising the wrong way around

  If you have been struggling with writing copy for your advertisements that get the phones ringing and attracts the right buyer then you’ll love the information we have for you today from Peter Hutton and Ian Grace. Caroline Bolderston sets you on the right path this week if you’re focused on setting up and working an effective farm area. Coach – Caroline Bolderston – … Continue reading Positioning | The ideal purchaser | Get the right numbers first

  Today Michael Sheargold’s tip on running a better office will deal with recruiting. We get an insightful look, from Tom Panos, about why million-dollar performers don’t have a million dollars. Also Sherrie Storor will tell us what she doesn’t give, or won’t give, to her PA. Coach – Michael Shaergold – Mistakes Principals Make Recruiting Don’t do it when you need to Should be … Continue reading A.B.R. | Why $1M agents don’t have $1M | What not to give to your PA