Maximise your point of difference

There is no value in having a good point of difference in your business unless everyone is enrolled in its delivery. In setting your point of difference, the key questions to ask are – what do we stand for, what are we known for and more importantly what do we want to be be known for.

What we can learn from the UK market
Michael Sheargold

  • Think like an entrepreneur
  • They must ‘believe’ in it
  • What do we want to be known for?
  • You have to deliver ‘plus 1’

Property Management – Tara Bradbury from gives us another area that needs special attention if you are keen to achieve overall success in your property management department.  This week it is ‘education’.

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