04 Nov Competitor analysis | You don’t have to know the answers | A free service
As Darren Saunderson points out today, we shouldn’t be calling a listing opportunity a presentation because it’s more an opportunity to have a conversation. How important is competitor analysis to your brand? That is the question answered today by David Hickey.
Coach – Darren Saunderson – List and last
• Move away from listing presentations and towards listing conversations
• Listen intently
• Questions are more powerful than answers so share the microphone
• Use stories to transfer beliefs and emotions with energy, confidence and passion
Working Smarter – David Hickey – Build a business on social
• The importance of competitor analysis for any brand
Skill – We tell you about a free service that will make sure you don’t miss an important event or time or forget to follow up an email.