Be prepared to operate in a market of low stock levels + Build market share

The biggest challenge for next year will be a continuation of low stock levels according to our two thought leaders today.  John McGrath says you need to focus on your market share and Doug Driscoll says net profit measures will be the true measure of success.

Industry Thought Leaders look at what is ahead
Doug Driscoll and John McGrath 

Market conditions will not change too much
Stock shortage to continue
Stop cutting fees
Start measuring net profit

Property Management – People want to avoid stress: Share how you can help reduce risk to help them feel more comfortable, secure or relaxed with investment property ownership. Another tip from Tara Bradbury about how to make people fall in love with your agency.


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