Built MY brand

“Just as a candle burns brightest in the darkest room, my sold boards stood out so much in a market where there were very few sales happenings. It was actually a big deal to see a sold sticker on a sign, and everyone noticed. During the GFC, I built a brand as someone that could get results. I picked up a lot of expired listings that were with other agents, and I got them sold, which people noticed. More than ever before, sellers wanted to deal with agents that were getting results – they didn’t care where they worked, and that’s when I became so passionate about agents building their own brand. By the time the GFC ended, I was the go-to-guy, and my business increased 250% in 1 year, and has not stopped growing every year since then.” – Daniel Argent 

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