Get socially savvy

We don’t go online anymore… we live online. So, if you’re clear who your ideal client is, then start building a communication framework that delivers value and engages them in your business. Keep in mind it’s called social media not business media so building your casual style online that meets potential clients where they are is an absolute key. By the way, the biggest shift in marketing is the move to service and content to help clients on their journey.

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Mentor – Michael Sheargold

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