REIP Industry Pulse August 2021

Welcome to this month’s REIP Industry Pulse.

July saw 50% of Australia’s population plunged into lockdown due the rapid spread of the Delta Strain with borders being “slammed” shut. This it seems will be the next normal until we have a high percentage of the population vaccinated. I did my bit and got my first Pfizer shot a few weeks ago.

During this turbulent time, the real estate sector has reacted and pivoted quickly to the ever-changing circumstances, and I’ve watched many successful adaptations to how we conduct our business including virtual inspections, flexible working and contactless exchanges.

However, these restrictions will have an impact on consumer confidence and a financial impact on our businesses. As leaders most importantly we need to check in with our people, connecting on a regular basis and creating a consistent rhythm and cadence is vital.

Also important is encouraging our people to get vaccinated. With many of them on the front-line meeting clients and placing tenants into properties, being able to reassure the public that the industry takes public safety seriously and that we have done everything possible to keep our communities safe will help us restore some of the consumer confidence that’s been lost.

To continue our support of the real estate sector during this difficult time, REIP has recently brought on a number of new partners. REIP membership is free, and you can find out more about membership and how our partners can support you at

Stay connected,

Sadhana Smiles

Phone: 0403 271 676

News & Education

  • Reaching the new social consumer is an important step in delivering better results for your vendors and landlords. With Realty’s socially savvy listing distribution platform your listings will reach your local social audience, bringing you more inquiry for less cost. Last month alone, Realty delivered more than 5,000 enquiries to agencies – enquiries that keep growing as listings reach buyers and sellers on their preferred social media sites.

  • Due to COVID lockdown, the annual RE-edge conference held in Melbourne has now been rescheduled to 10th September. The good news though is you can still get $50 off your ticket with code: REIP50. If for any reason the conference is unable to go ahead as planned, full discounts will be offered.