Are you becoming irrelevant? – Dean Yeo

If you don’t adapt to change, you’re going to be left behind by the adaptors – the people who are always 5 to 10 steps ahead. And make sure you don’t just stick to one angle, otherwise, you’re setting your business up to be vulnerable.
For example, videos. If you’re not communicating through video today, you’re not being heard. Your potential customers are listening, learning, and going to other people instead of you.
Watch the video above as Claudio Encina and Dean Yeo discuss this further.

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