SYDNEY – 7th October 2020
Two of Australia’s longest-running podcasts devoted to educating property professionals and property enthusiasts have been acquired by Realty Media Group, an Australian Proptech business, for an undisclosed amount in stock and cash.
The acquisition expands Realty’s digital capability and builds on its national footprint as the group pursues its vision to “connect people and property differently”.
Group CEO Troy Rushton said, “Our team researched the market to identify prospective solutions to broaden our in-house capabilities”. He continued “Whilst we had several discussions, we knew immediately upon engaging with Kevin Turner there was total alignment for integration with our flagship realty.com.au”.
“We immediately moved to acquire the shows Kevin had been producing for many years which included the full library of content for Real Estate Talk and Real Estate UNCUT and the associated digital assets”. As part of the acquisition, Turner joined the board as Content & Partnership Director.
“The public’s appetite for information about property and how to build a profitable portfolio is something that inspires me and drives my passion to cater to the demand for good, timely and trustworthy information,” says Kevin Turner, “and Realty’s newest production, the Property Show, which I have been thrilled to launch, offers an unprecedented way to deliver fresh and captivating video-based property content to specific geographic and demographic audiences”.
“Realty’s unique property marketing solution aims to connect people and property differently, by delivering information instantly to potential buyers and investors in an unprecedented and interactive way. Agents can connect with more than 200,000 savvy homeowners across Australia in over 400 major geographic markets and this is the most exciting shift in property marketing I have seen in my decades of property experience” said Turner.
“The sale builds on the work I have been doing for over 15 years, delivering information and insights into buying, selling, and investing in property. The sale to Realty Media has enabled me to continue with my life’s work and see it reach a much larger audience than I have ever been able to reach before”.
For more information or to secure your spot on the next Property Show episode go to https://channels.realty.com.au/propertyshow/
Realty.com.au is a property marketing ecosystem of social media, mobile, and web-based technologies including a unique geo-mapped digital delivery platform developed over the last 2 years and designed specifically to reach anyone interested in property across Australia’s most populated suburbs. Realty.com.au connects people and property differently.