{"id":8421,"date":"2016-04-25T01:00:36","date_gmt":"2016-04-24T15:00:36","guid":{"rendered":"https:\/\/reuncut.com.au\/?p=8421"},"modified":"2016-04-25T01:00:36","modified_gmt":"2016-04-24T15:00:36","slug":"teamwork-pays-off-a-lesson-in-vpa","status":"publish","type":"post","link":"https:\/\/channels.realty.com.au\/realtyuncut\/teamwork-pays-off-a-lesson-in-vpa\/","title":{"rendered":"Teamwork pays off + A lesson in VPA"},"content":{"rendered":"<p>We have some great lessons for you this week from <a href=\"https:\/\/www.cunninghamsre.com.au\/about\/staff-profile.php?staff=21\" target=\"_blank\" rel=\"noopener noreferrer\">Andrew Lutze<\/a>, one of Australia&#8217;s top agents, about vendor paid advertising and <a href=\"https:\/\/www.waimakrealestate.co.nz\/agent\/lindsay-dodd-36516\" target=\"_blank\" rel=\"noopener noreferrer\">Lindsey Dodd<\/a> shares his experiences working in a small agency competing with the big groups.<\/p>\n<p><strong>Structuring your presentation to get VPA<\/strong><\/p>\n<p><a href=\"https:\/\/www.cunninghamsre.com.au\/about\/staff-profile.php?staff=21\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Andrew Lutze<\/strong><\/a><\/p>\n<ul>\n<li>Don\u2019t call it VPA<\/li>\n<li>Dovetail all media<\/li>\n<li>Think about the buyer and how you will reach that person<\/li>\n<\/ul>\n<p><strong>The David and Goliath battle<\/strong><\/p>\n<p><strong><a href=\"https:\/\/www.waimakrealestate.co.nz\/agent\/lindsay-dodd-36516\" target=\"_blank\" rel=\"noopener noreferrer\">Lindsay Dodd<\/a>\u00a0<\/strong><\/p>\n<ul>\n<li>Use your competitors<\/li>\n<li>Understand your strengths and their weaknesses<\/li>\n<li>Focus on what you do \u2026.. NOT what they are doing<\/li>\n<\/ul>\n<p><strong>Marketing Monday<\/strong> \u2013 <strong>Kate Lumby<\/strong> catches up with the successful Manly team of <strong>Karen Terry<\/strong> and <strong>Stephen Bock<\/strong> to find out how they work as a team.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We have some great lessons for you this week from Andrew Lutze, one of Australia&#8217;s top agents, about vendor paid advertising and Lindsey Dodd shares his experiences working in a small agency competing with the big groups. Structuring your presentation to get VPA Andrew Lutze&#8230;<\/p>\n","protected":false},"author":176692471,"featured_media":8422,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[167,170,147,171,174,152,153,154,158,162,161],"tags":[193],"class_list":["post-8421","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-getting-more-listings","category-negotiation-skills","category-one-on-ones-and-kpis","category-personal-and-business-development","category-real-estate-marketing","category-staff-development-and-recruiting","category-staff-recruiting","category-staff-training-and-motivation","category-time-management","category-working-with-buyers","category-working-with-real-estate-buyers","tag-podcasts-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Teamwork pays off + A lesson in VPA - Realty UNCUT<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/channels.realty.com.au\/realtyuncut\/teamwork-pays-off-a-lesson-in-vpa\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Teamwork pays off + A lesson in VPA - Realty UNCUT\" \/>\n<meta property=\"og:description\" content=\"We have some great lessons for you this week from Andrew Lutze, one of Australia&#8217;s top agents, about vendor paid advertising and Lindsey Dodd shares his experiences working in a small agency competing with the big groups. 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