{"id":14022,"date":"2021-06-02T03:00:00","date_gmt":"2021-06-01T17:00:00","guid":{"rendered":"https:\/\/channels.realty.com.au\/reuncut\/?p=14022"},"modified":"2021-05-31T12:23:37","modified_gmt":"2021-05-31T02:23:37","slug":"buyer-care","status":"publish","type":"post","link":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/","title":{"rendered":"Buyer care"},"content":{"rendered":"\n<p>Often neglected because for too long we have totally focused on the importance of the seller almost to the exclusion of the buyer. Here is the research and thinking behind why that must change.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Mentor &#8211;&nbsp;<\/strong>\ufeff<strong><a href=\"https:\/\/michaelsheargold.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Michael Sheargold&nbsp;<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Often neglected because for too long we have totally focused on the importance of the seller almost to the exclusion of the buyer. Here is the research and thinking behind why that must change. Mentor &#8211;&nbsp;\ufeffMichael Sheargold&nbsp;<\/p>\n","protected":false},"author":176692473,"featured_media":14023,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[167,170,147,171,174,152,153,154,158,161],"tags":[],"class_list":["post-14022","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-getting-more-listings","category-negotiation-skills","category-one-on-ones-and-kpis","category-personal-and-business-development","category-real-estate-marketing","category-staff-development-and-recruiting","category-staff-recruiting","category-staff-training-and-motivation","category-time-management","category-working-with-real-estate-buyers","post_format-post-format-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Buyer care - Realty UNCUT<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Buyer care - Realty UNCUT\" \/>\n<meta property=\"og:description\" content=\"Often neglected because for too long we have totally focused on the importance of the seller almost to the exclusion of the buyer. Here is the research and thinking behind why that must change. Mentor &#8211;&nbsp;\ufeffMichael Sheargold&nbsp;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/\" \/>\n<meta property=\"og:site_name\" content=\"Realty UNCUT\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/realtyuncut\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-01T17:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/channels.realty.com.au\/realtyuncut\/wp-content\/uploads\/sites\/3\/2021\/05\/700x514-3-4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"514\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kevin Turner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kevin Turner\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/\"},\"author\":{\"name\":\"Kevin Turner\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/#\\\/schema\\\/person\\\/ae5a3b5e891767bd82ad3a068c514329\"},\"headline\":\"Buyer care\",\"datePublished\":\"2021-06-01T17:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/\"},\"wordCount\":42,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2021\\\/05\\\/700x514-3-4.jpg\",\"articleSection\":[\"Getting more listings\",\"Negotiation skills\",\"One on ones and KPI's\",\"Personal and business development\",\"Real Estate marketing\",\"Staff development and recruiting\",\"Staff recruiting\",\"Staff training and motivation\",\"Time Management\",\"Working with buyers\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/\",\"url\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/\",\"name\":\"Buyer care - Realty UNCUT\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2021\\\/05\\\/700x514-3-4.jpg\",\"datePublished\":\"2021-06-01T17:00:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/#primaryimage\",\"url\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2021\\\/05\\\/700x514-3-4.jpg\",\"contentUrl\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2021\\\/05\\\/700x514-3-4.jpg\",\"width\":700,\"height\":514},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/buyer-care\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Buyer care\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/#website\",\"url\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/\",\"name\":\"Realty UNCUT\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/#organization\",\"name\":\"Realty UNCUT\",\"url\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2021\\\/05\\\/RealtyUNCUT-channels-logo.png\",\"contentUrl\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2021\\\/05\\\/RealtyUNCUT-channels-logo.png\",\"width\":1450,\"height\":761,\"caption\":\"Realty UNCUT\"},\"image\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/realtyuncut\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/#\\\/schema\\\/person\\\/ae5a3b5e891767bd82ad3a068c514329\",\"name\":\"Kevin Turner\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d2d83fe833d0cb22c11728d9aa25f73b319e658b72509553eff8680404d8bfa7?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d2d83fe833d0cb22c11728d9aa25f73b319e658b72509553eff8680404d8bfa7?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d2d83fe833d0cb22c11728d9aa25f73b319e658b72509553eff8680404d8bfa7?s=96&d=mm&r=g\",\"caption\":\"Kevin Turner\"},\"url\":\"https:\\\/\\\/channels.realty.com.au\\\/realtyuncut\\\/author\\\/kevin-turner\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Buyer care - Realty UNCUT","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/","og_locale":"en_GB","og_type":"article","og_title":"Buyer care - Realty UNCUT","og_description":"Often neglected because for too long we have totally focused on the importance of the seller almost to the exclusion of the buyer. Here is the research and thinking behind why that must change. Mentor &#8211;&nbsp;\ufeffMichael Sheargold&nbsp;","og_url":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/","og_site_name":"Realty UNCUT","article_publisher":"https:\/\/www.facebook.com\/realtyuncut\/","article_published_time":"2021-06-01T17:00:00+00:00","og_image":[{"width":700,"height":514,"url":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-content\/uploads\/sites\/3\/2021\/05\/700x514-3-4.jpg","type":"image\/jpeg"}],"author":"Kevin Turner","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Kevin Turner"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/#article","isPartOf":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/"},"author":{"name":"Kevin Turner","@id":"https:\/\/channels.realty.com.au\/realtyuncut\/#\/schema\/person\/ae5a3b5e891767bd82ad3a068c514329"},"headline":"Buyer care","datePublished":"2021-06-01T17:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/"},"wordCount":42,"commentCount":0,"publisher":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/#organization"},"image":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/#primaryimage"},"thumbnailUrl":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-content\/uploads\/sites\/3\/2021\/05\/700x514-3-4.jpg","articleSection":["Getting more listings","Negotiation skills","One on ones and KPI's","Personal and business development","Real Estate marketing","Staff development and recruiting","Staff recruiting","Staff training and motivation","Time Management","Working with buyers"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/","url":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/","name":"Buyer care - Realty UNCUT","isPartOf":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/#website"},"primaryImageOfPage":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/#primaryimage"},"image":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/#primaryimage"},"thumbnailUrl":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-content\/uploads\/sites\/3\/2021\/05\/700x514-3-4.jpg","datePublished":"2021-06-01T17:00:00+00:00","breadcrumb":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/#primaryimage","url":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-content\/uploads\/sites\/3\/2021\/05\/700x514-3-4.jpg","contentUrl":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-content\/uploads\/sites\/3\/2021\/05\/700x514-3-4.jpg","width":700,"height":514},{"@type":"BreadcrumbList","@id":"https:\/\/channels.realty.com.au\/realtyuncut\/buyer-care\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/channels.realty.com.au\/realtyuncut\/"},{"@type":"ListItem","position":2,"name":"Buyer care"}]},{"@type":"WebSite","@id":"https:\/\/channels.realty.com.au\/realtyuncut\/#website","url":"https:\/\/channels.realty.com.au\/realtyuncut\/","name":"Realty UNCUT","description":"","publisher":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/channels.realty.com.au\/realtyuncut\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/channels.realty.com.au\/realtyuncut\/#organization","name":"Realty UNCUT","url":"https:\/\/channels.realty.com.au\/realtyuncut\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/channels.realty.com.au\/realtyuncut\/#\/schema\/logo\/image\/","url":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-content\/uploads\/sites\/3\/2021\/05\/RealtyUNCUT-channels-logo.png","contentUrl":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-content\/uploads\/sites\/3\/2021\/05\/RealtyUNCUT-channels-logo.png","width":1450,"height":761,"caption":"Realty UNCUT"},"image":{"@id":"https:\/\/channels.realty.com.au\/realtyuncut\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/realtyuncut\/"]},{"@type":"Person","@id":"https:\/\/channels.realty.com.au\/realtyuncut\/#\/schema\/person\/ae5a3b5e891767bd82ad3a068c514329","name":"Kevin Turner","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/d2d83fe833d0cb22c11728d9aa25f73b319e658b72509553eff8680404d8bfa7?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d2d83fe833d0cb22c11728d9aa25f73b319e658b72509553eff8680404d8bfa7?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d2d83fe833d0cb22c11728d9aa25f73b319e658b72509553eff8680404d8bfa7?s=96&d=mm&r=g","caption":"Kevin Turner"},"url":"https:\/\/channels.realty.com.au\/realtyuncut\/author\/kevin-turner\/"}]}},"jetpack_featured_media_url":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-content\/uploads\/sites\/3\/2021\/05\/700x514-3-4.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/posts\/14022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/users\/176692473"}],"replies":[{"embeddable":true,"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/comments?post=14022"}],"version-history":[{"count":2,"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/posts\/14022\/revisions"}],"predecessor-version":[{"id":14025,"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/posts\/14022\/revisions\/14025"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/media\/14023"}],"wp:attachment":[{"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/media?parent=14022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/categories?post=14022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/channels.realty.com.au\/realtyuncut\/wp-json\/wp\/v2\/tags?post=14022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}