{"id":24610,"date":"2019-01-29T01:00:56","date_gmt":"2019-01-28T14:00:56","guid":{"rendered":"https:\/\/realestatetalk.com.au\/?p=24610"},"modified":"2019-01-29T01:00:56","modified_gmt":"2019-01-28T14:00:56","slug":"video-define-your-niche-audience-debra-trappen","status":"publish","type":"post","link":"https:\/\/channels.realty.com.au\/realtytalk\/video-define-your-niche-audience-debra-trappen\/","title":{"rendered":"VIDEO \u2013 Define Your Niche Audience \u2013 Debra Trappen"},"content":{"rendered":"<p><strong>Debra Trappen<\/strong>, Empowerment coach, speaker, and author<\/p>\n<p>Debra Trappen is the undisputed queen of sass, moxie, and fire and one of the four key leaders in the <strong>California Association of Realtors WomanUP! Initiative<\/strong>. In this powerful session, Debra zeroes in on the mindset and the tools you will need to define the perfect niche audience for your business. Here\u2019s what she will be covering:<\/p>\n<ul>\n<li>Understanding your audience\u2019s mindset and what is required to target market to that group.<\/li>\n<li>A pivotal first step is to define your ideal client, but how do you know which clients are right for you and which ones to avoid?<\/li>\n<li>A proven way to build connection: Solve their biggest transaction-related problems.<\/li>\n<li>What\u2019s your sizzle? What is it about you that ignites a spark in others when they meet you? Strategies for touching their feelings and firing up that spark.<\/li>\n<li>When you are clear about who your niche audience is, you know when to say \u201cYes\u201d to certain types of business as well as when to say \u201cNo.\u201d<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Debra Trappen, Empowerment coach, speaker, and author Debra Trappen is the undisputed queen of sass, moxie, and fire and one of the four key leaders in the California Association of Realtors WomanUP! Initiative. In this powerful session, Debra zeroes in on the mindset and the&#8230;<\/p>\n","protected":false},"author":176692473,"featured_media":24612,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[10,11,13,25,29],"tags":[70,131],"class_list":["post-24610","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-kevin-turner-sponsored-channels","category-kevin-update","category-latest-story","category-sponsored-channels","category-video","tag-featured","tag-videos","post_format-post-format-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>VIDEO \u2013 Define Your Niche Audience \u2013 Debra Trappen - Realty Talk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/channels.realty.com.au\/realtytalk\/video-define-your-niche-audience-debra-trappen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"VIDEO \u2013 Define Your Niche Audience \u2013 Debra Trappen - Realty Talk\" \/>\n<meta property=\"og:description\" content=\"Debra Trappen, Empowerment coach, speaker, and author Debra Trappen is the undisputed queen of sass, moxie, and fire and one of the four key leaders in the California Association of Realtors WomanUP! 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