{"id":14592,"date":"2017-11-08T01:00:44","date_gmt":"2017-11-07T14:00:44","guid":{"rendered":"http:\/\/www.realestatetalk.com.au\/?p=14592"},"modified":"2017-11-08T01:00:44","modified_gmt":"2017-11-07T14:00:44","slug":"5-ways-women-are-better-property-investors-than-men-susan-farquhar","status":"publish","type":"post","link":"https:\/\/channels.realty.com.au\/realtytalk\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\/","title":{"rendered":"5 ways women are better property investors than men \u2013 Susan Farquhar"},"content":{"rendered":"

Gone are the days where property investment is dominated by men. Now nearly half (47%) of Australians who own investment property are women.\u00a0 Susan Farquhar<\/strong> says there are 5 reasons why they are better than men
\nKevin:<\/strong>\u00a0 Gone are the days where property investment is dominated by men. Nearly half \u2013 that\u2019s 47% \u2013 of Australians who own investment property are women. That\u2019s according to an analysis of data from the Australian Taxation Office by the Property Council of Australia. Why is that so, and are women better investors than men? To answer that question, Susan Farquhar joins me, managing director of Calla Property.
\nSusan, thank you so much for your time.
\nSusan:<\/strong>\u00a0 It\u2019s a pleasure, Kevin. Thanks for having me.
\nKevin:<\/strong>\u00a0 It must be delightful for you to see women becoming more dominant as property investors. What\u2019s behind this, do you think? Why are they?
\nSusan:<\/strong>\u00a0 I think that there is a lot more information out there for women about \u201ca man who is no longer a solid financial plan.\u201d Like you said, gone are the days where men dominate this sphere, and gone are the days where men and women just got married and shared all of the finances and reaped the rewards of that.
\nFor today\u2019s working woman, there\u2019s a lot of information about saving for their own retirement. The government is not really going to do that for us anymore. They have to contend with the 15.3% wage gap. They have to work 12 years longer to have the same superannuation as their male counterparts. So, there is a whole lot of information about why it\u2019s pressing to start to look for their future security through investment.
\nKevin:<\/strong>\u00a0 A couple of interesting stats there, which we should really pick up on. A main concern, I guess, for women is security in retirement, and you said there that the man is no longer the plan. It\u2019s staggering that women have to work, because of that wage differential, an extra 12 years longer than men to have the same amount of superannuation. Is that changing? Is that gap closing at all?
\nSusan:<\/strong>\u00a0 I remember when I was at university and I studied this \u2013 so that was in 1992 \u2013 the wage gap then was 12%, so it would suggest that it\u2019s actually getting larger. And I think part of that, too, is that women are earning a lot more than they used to and are in better full-time jobs for longer \u2013 I\u2019m talking about a generation or two ago \u2013 but men also are earning significantly more. If you look at the bonus structures with CEOs at banks and other big companies, they\u2019re massive incomes, and I think that contributes quite a bit to the wage gap.
\nKevin:<\/strong>\u00a0 Do you think, for that reason, women are probably a little bit more cautious given that their funds are probably a little bit more precious, Susan?
\nSusan:<\/strong>\u00a0 Absolutely. I think that men tend to be over-confident and they chase returns despite the evidence. They\u2019re much more likely to invest in areas that don\u2019t have a diversified economy, like mining towns, whereas women are looking for a long-term plan with their ultimate goal to have future security in retirement. Men tend to look at more wanting to supplement their incomes and to retire early.
\nKevin:<\/strong>\u00a0 What you\u2019re saying there, really, is that men are risk-takers or more that mentality than women. Do women do their homework more painstakingly than men?
\nSusan:<\/strong>\u00a0 Yes, they absolutely do. They do a lot more research. They want to be fairly conversant in the language of investment before they seek advice, but they tend to also seek advice. And I think another one of the big differentiators is that women start to do their research and do their homework and realize that it\u2019s good to have a broad-base understanding, but at the end of the day, they\u2019re not the experts, so they\u2019ll seek expert advice.
\nMen, I have found, when they look at expert advice, they\u2019re actually looking for confirmation of an inherent bias that they already have. Sometimes they\u2019ll speak to someone at a barbecue or in the office and someone will say to them, \u201cDon\u2019t invest in XYZ.\u201d
\nSo, when they seek advice, they\u2019re looking for that to be confirmed as opposed to going, \u201cMaybe I should have a look at the source of that information and listen to what the expert has to say about that,\u201d and then actually judge whether the expert was able to overcome that objection with proper statistics and research.
\nI think really, where there\u2019s a big difference in women\u2019s success with investment is that they\u2019re looking for that long-term plan but they also listen to the experts and rely on research and data as opposed to hearsay.
\nKevin:<\/strong>\u00a0 Given that you\u2019re sitting down talking to investors all the time, both male and female, you must see this bias coming through. You talked there about men wanting the next hotspot whereas the conversation you have with a female investor is probably totally different. They\u2019re asking you different sorts of questions, Susan, are they?
\nSusan:<\/strong>\u00a0 Yes, exactly. Where I usually start the conversation with my clients is not so much \u201cWhere do you want to invest?\u201d but \u201cHow much do you have to invest?\u201d Because what we\u2019re really trying to do is match property with their investment goals, and that really starts with what their budget is. Then we look at their appetite for risk and a few other variables like that.
\nA man will often come with, as I said, these preconceived ideas of \u201cWe shouldn\u2019t invest in an apartment in Brisbane,\u201d or \u201cYou shouldn\u2019t invest in Perth,\u201d or whatever they\u2019ve already heard, whereas a woman is more likely to say, \u201cThis is what I\u2019m looking to achieve,\u201d and that is invariably retirement security: \u201cI have $100,000 saved up, I have a pre-approval of $650,000. Where do I go from here? What\u2019s your recommendation?\u201d
\nKevin:<\/strong>\u00a0 I saw some research recently that said that women were able to get into the market quicker and borrow more. Why is that?
\nSusan:<\/strong>\u00a0 The reason they\u2019ve been able to borrow more is because the lending environment has changed. In the last 12 months, we\u2019ve seen a huge crackdown from APRA and ASIC on investors, so they\u2019re not as willing to lend 90% LVR. They\u2019re not wanting to lend interest-only.
\nIf I look at the group of women who I spoke to 12 months ago who very much typify the research that I\u2019m talking about, the men who are still \u201cum-ing\u201d and \u201cah-ing\u201d and thinking that they can do their own research and understand what all of the data means have been left behind because the lending criteria has changed, whereas the women who came to me with the research that they knew and then are very willing to hand over their decision to me based on the research that we conduct here at Calla Property, they\u2019ve just gone ahead and done it. They\u2019re already in the market. They\u2019re already investing well.
\nThe lending criteria was looser and there weren\u2019t as many issues with valuations because that was the lay of the land. When everything tightens up, it makes everything so much harder for an investor.
\nKevin:<\/strong>\u00a0 Are you saying more women are inquiring through your company, more single women?
\nSusan:<\/strong>\u00a0 Out of the single groups, there are definitely a lot more women than there are men. A lot of women in my company are between the ages of 35 to 40, and a lot of them come to me and say, \u201cLook, I\u2019m 35, 40, or 45. I didn\u2019t get married. I don\u2019t have kids. I\u2019m now really worried about how I\u2019m going to retire. What can you do for me?\u201d
\nIt\u2019s really heartening to see that with not a massive amount of earnings and not a massive amount of savings, we can get them into the property market and start helping with that financial security.
\nOf the younger women who are in relationships, they often come to me separately first and say, \u201cI\u2019m in a new relationship and this is all looking good, but I really want to have this locked away for myself.\u201d
\nKevin:<\/strong>\u00a0 We\u2019re out of time, unfortunately, Susan. But thank you so much for your time. Susan Farquhar, managing director of Calla Property. That is CallaProperty.com.au. Susan, thank you so much for your time.
\nSusan:<\/strong>\u00a0 Thanks a lot, Kevin. Bye.<\/p>\n","protected":false},"excerpt":{"rendered":"

Gone are the days where property investment is dominated by men. Now nearly half (47%) of Australians who own investment property are women.\u00a0 Susan Farquhar says there are 5 reasons why they are better than men Kevin:\u00a0 Gone are the days where property investment is…<\/p>\n","protected":false},"author":176692471,"featured_media":14593,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[32,10,11,13,36,22,23,25],"tags":[101],"class_list":["post-14592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buying-a-property-topic","category-kevin-turner-sponsored-channels","category-kevin-update","category-latest-story","category-property-investment-topic","category-research-topic","category-selling-a-property-topic","category-sponsored-channels","tag-podcast"],"yoast_head":"\n5 ways women are better property investors than men \u2013 Susan Farquhar - Realty Talk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/channels.realty.com.au\/realtytalk\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 ways women are better property investors than men \u2013 Susan Farquhar - Realty Talk\" \/>\n<meta property=\"og:description\" content=\"Gone are the days where property investment is dominated by men. Now nearly half (47%) of Australians who own investment property are women.\u00a0 Susan Farquhar says there are 5 reasons why they are better than men Kevin:\u00a0 Gone are the days where property investment is...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/channels.realty.com.au\/realtytalk\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\/\" \/>\n<meta property=\"og:site_name\" content=\"Realty Talk\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-07T14:00:44+00:00\" \/>\n<meta name=\"author\" content=\"rolanrush\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"rolanrush\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/\"},\"author\":{\"name\":\"rolanrush\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/#\\\/schema\\\/person\\\/384a57ac9e52cb9bf19896cb15eaa52d\"},\"headline\":\"5 ways women are better property investors than men \u2013 Susan Farquhar\",\"datePublished\":\"2017-11-07T14:00:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/\"},\"wordCount\":1450,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"keywords\":[\"podcast\"],\"articleSection\":[\"Buying a property\",\"Kevin Turner\",\"Kevin's Update\",\"Latest Stories\",\"Property Investment\",\"Research\",\"Selling a property\",\"Sponsored Channels\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/\",\"url\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/\",\"name\":\"5 ways women are better property investors than men \u2013 Susan Farquhar - Realty Talk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2017-11-07T14:00:44+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/#\\\/schema\\\/person\\\/384a57ac9e52cb9bf19896cb15eaa52d\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/5-ways-women-are-better-property-investors-than-men-susan-farquhar\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 ways women are better property investors than men \u2013 Susan Farquhar\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/#website\",\"url\":\"https:\\\/\\\/channels.realty.com.au\\\/realtytalk\\\/\",\"name\":\"Realty Talk\",\"description\":\"Your Trusted Voice For Property Investing. 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